The fairs benefited more than 50 micro, small and medium-sized Salvadoran entrepreneurs, according to the government.
The Salvadoran entrepreneurs’ fairs held in different parts of the world left sales of more than $25,000 in the past year, according to the Foreign Ministry.
The report of work published by the Chancellery reveals that, between June 2023 and May 2024, five fairs were held where 50 Salvadoran entrepreneurs based abroad were called.
The fairs were promoted in Italy, Panama, Costa Rica, Honduras and Colombia.
The last one was held in April of this year, in Bogotá, Colombia. The government said that at that time a negotiating space was provided for 43 entrepreneurs from Central America and the Dominican Republic, of this portion 16 were Salvadorans.
The spaces are managed by the Chancellery and, according to the institution, hope to create opportunities, and strengthen the economy of the diaspora and the links with El Salvador.
In these temporary markets the diaspora offers varied products ranging from gastronomy and jewelry to handicrafts.
Salvadoran entrepreneurs abroad have also added marketing houses in the last year. According to the government, at least six were established during this period, specifically in Italy, the United States, Costa Rica and Honduras.
Investment
The document shared by the government shows that over the past year $3.8 million was made in investment, from the diaspora, for tourism projects, as well as related to coffee, tour operators and the agricultural sector, through the advice of the Foreign Ministry.
These enterprises, in turn, have begun to employ skilled labour in the destination communities, the government said in the work memory.
Last May, the Chancellery revealed that in the last five years it channeled more$268 million in foreign investment,focused on sectors such as manufacturing, food, beverage and tourism production.
The government notes that since June 2023, six new directors of entrepreneurs and diaspora professionals, based in Spain, Italy, Mexico, the United States and Belize, have been created.
The Foreign Ministry said that these kinds of initiatives seek to create value chains and promote the country.
To date, the directors bring together more than 650 identified entrepreneurs.
This article has been translated after first appearing in Diario El Mundo