{"id":9871,"date":"2025-01-08T18:34:38","date_gmt":"2025-01-08T18:34:38","guid":{"rendered":"https:\/\/latamreports.com\/br\/?p=9871"},"modified":"2025-01-08T18:34:40","modified_gmt":"2025-01-08T18:34:40","slug":"mulher-denuncia-injuria-racial-em-e-mail-de-atualizacao-cadastral-da-magazine-luiza","status":"publish","type":"post","link":"https:\/\/latamreports.com\/br\/mulher-denuncia-injuria-racial-em-e-mail-de-atualizacao-cadastral-da-magazine-luiza\/","title":{"rendered":"Mulher denuncia inj\u00faria racial em e-mail de atualiza\u00e7\u00e3o cadastral da Magazine Luiza"},"content":{"rendered":"\n

A cozinheira Susan de Sousa Sena, de 35 anos, registrou um caso de inj\u00faria racial ap\u00f3s receber um e-mail de confirma\u00e7\u00e3o da loja Magazine Luiza, no \u00faltimo s\u00e1bado (4), com a sauda\u00e7\u00e3o “Ol\u00e1, macaca”. O incidente ocorreu enquanto ela atualizava seus dados no aplicativo para concluir a compra de uma m\u00e1quina de lavar.<\/p>\n\n\n\n

\n

“Fiz o procedimento das etapas do aplicativo para recuperar a conta. Logo, eles me pediram foto do documento, depois um reconhecimento facial. Fui recebendo os e-mails, mas n\u00e3o entrei porque sabia que era s\u00f3 confirma\u00e7\u00e3o. Finalizei minha compra, tive o prazo de entrega e fechei o app”, contou.<\/p>\n<\/blockquote>\n\n\n\n

Susan relatou que seguiu as etapas do aplicativo para recuperar a conta, incluindo o envio de documentos e reconhecimento facial. Ap\u00f3s finalizar a compra, verificou seus e-mails no dia seguinte e se deparou com a mensagem contendo o insulto racial. “Meu sobrenome na Magazine Luiza \u00e9 ‘macaca’, porque algu\u00e9m colocou e ningu\u00e9m viu”, desabafou a cozinheira.<\/p>\n\n\n\n

Investiga\u00e7\u00e3o e medidas tomadas<\/h3>\n\n\n\n

O caso foi registrado como inj\u00faria racial no 50\u00b0 Distrito Policial do Itaim Paulista, que assumiu a investiga\u00e7\u00e3o<\/a>. A v\u00edtima recebeu um pedido de desculpas de uma representante do setor de diversidade e inclus\u00e3o da Magazine Luiza, que esclareceu que o cadastro original, datado de 2011, havia sido preenchido com o insulto.<\/p>\n\n\n\n

Em resposta ao ocorrido, a empresa lamentou o constrangimento e refor\u00e7ou seu compromisso com o combate \u00e0 discrimina\u00e7\u00e3o. A Magazine Luiza destacou que o insulto n\u00e3o est\u00e1 relacionado ao processo de biometria, realizado de forma digital, e anunciou mudan\u00e7as nos formul\u00e1rios cadastrais, eliminando o campo “apelido” e vetando palavras inapropriadas.<\/p>\n\n\n\n

Caso de racismo<\/h2>\n\n\n\n

Susan expressou sua indigna\u00e7\u00e3o e tristeza diante do incidente, destacando a persist\u00eancia do racismo mesmo em tempos de avan\u00e7os tecnol\u00f3gicos e sociais. <\/p>\n\n\n\n

\n

“O racismo sempre foi muito presente na minha vida. Hoje, com tanta tecnologia e aprendizado, vemos que n\u00e3o mudou muita coisa”, afirmou.<\/p>\n<\/blockquote>\n\n\n\n

A Magazine Luiza ressaltou suas pol\u00edticas de diversidade e inclus\u00e3o, afirmando que metade de seu quadro de funcion\u00e1rios \u00e9 composto por profissionais negros. A empresa<\/a> tamb\u00e9m prometeu intensificar a\u00e7\u00f5es de conscientiza\u00e7\u00e3o sobre preconceito e discrimina\u00e7\u00e3o.<\/p>\n","protected":false},"excerpt":{"rendered":"

A cozinheira Susan de Sousa Sena, de 35 anos, registrou um caso de inj\u00faria racial ap\u00f3s receber um e-mail de confirma\u00e7\u00e3o da loja Magazine Luiza, … Read more<\/a><\/p>\n","protected":false},"author":7,"featured_media":9872,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2],"tags":[31],"class_list":["post-9871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-brasil","resize-featured-image"],"yoast_head":"\nMulher denuncia inj\u00faria racial em e-mail de Magazine Luiza<\/title>\n<meta name=\"description\" content=\"A cozinheira Susan de Sousa Sena, de 35 anos, registrou um caso 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