{"id":8432,"date":"2024-10-16T18:46:32","date_gmt":"2024-10-16T18:46:32","guid":{"rendered":"https:\/\/latamreports.com\/br\/?p=8432"},"modified":"2024-10-16T18:47:15","modified_gmt":"2024-10-16T18:47:15","slug":"gwm-iniciara-producao-no-brasil-em-maio-com-foco-no-haval-h6","status":"publish","type":"post","link":"https:\/\/latamreports.com\/br\/gwm-iniciara-producao-no-brasil-em-maio-com-foco-no-haval-h6\/","title":{"rendered":"GWM iniciar\u00e1 produ\u00e7\u00e3o no Brasil em maio com foco no Haval H6"},"content":{"rendered":"
\n\n

A Great Wall Motors (GWM), maior fabricante chinesa de SUVs e picapes, iniciar\u00e1 as opera\u00e7\u00f5es de sua f\u00e1brica no Brasil em maio, com previs\u00e3o de produ\u00e7\u00e3o de at\u00e9 25 mil ve\u00edculos no primeiro ano. A informa\u00e7\u00e3o foi divulgada pelo jornal Valor Econ\u00f4mico<\/em>. Essa ser\u00e1 a terceira f\u00e1brica da GWM fora da China<\/a>, juntando-se \u00e0s plantas na R\u00fassia e na Tail\u00e2ndia.<\/p>\n\n<\/div>\n\n\n

A empresa <\/a>chinesa entrou no mercado brasileiro em 2021, ap\u00f3s adquirir as instala\u00e7\u00f5es da Mercedes-Benz, e tem atuado principalmente como importadora at\u00e9 agora. No entanto, com a inaugura\u00e7\u00e3o da f\u00e1brica, a GWM planeja maximizar a produ\u00e7\u00e3o local, aproveitando o programa de incentivos fiscais Mover, que oferece benef\u00edcios tribut\u00e1rios com base no uso de componentes nacionais e investimentos em pesquisa e desenvolvimento.<\/p>\n\n\n\n

Expans\u00e3o da GWM no mercado brasileiro e investimento futuro<\/h3>\n\n\n\n

O modelo que a GWM focar\u00e1 inicialmente \u00e9 o Haval H6, um SUV h\u00edbrido que j\u00e1 foi aprovado para os incentivos fiscais e que tem ganhado popularidade no Brasil, com cerca de 16 mil unidades vendidas entre janeiro e setembro de 2024. Inicialmente, a marca havia planejado produzir a picape h\u00edbrida GWM Poer, destinada a competir com a Toyota Hilux, mas alterou sua estrat\u00e9gia para o SUV Haval H6, visando atender melhor o mercado local e aproveitar os benef\u00edcios fiscais.<\/p>\n\n\n\n

A empresa tamb\u00e9m visa utilizar a f\u00e1brica brasileira como um polo de exporta\u00e7\u00e3o para outros pa\u00edses da Am\u00e9rica do Sul. As regulamenta\u00e7\u00f5es brasileiras exigem que os ve\u00edculos produzidos no pa\u00eds alcancem uma taxa de 40% de conte\u00fado local antes da exporta\u00e7\u00e3o, e a GWM planeja superar essa meta, atingindo 60% at\u00e9 2028.<\/p>\n\n\n\n

O plano inicial de investimentos da GWM no Brasil \u00e9 de cerca de US$ 776 milh\u00f5es at\u00e9 o final do pr\u00f3ximo ano, com uma proje\u00e7\u00e3o de expans\u00e3o para US$ 2 bilh\u00f5es at\u00e9 2036.<\/p>\n\n\n\n

Mat\u00e9ria inspirada em myNews<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

A Great Wall Motors (GWM), maior fabricante chinesa de SUVs e picapes, iniciar\u00e1 as opera\u00e7\u00f5es de sua f\u00e1brica no Brasil em maio, com previs\u00e3o de … Read more<\/a><\/p>\n","protected":false},"author":7,"featured_media":8433,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2],"tags":[31],"class_list":["post-8432","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-brasil","resize-featured-image"],"yoast_head":"\nGWM iniciar\u00e1 produ\u00e7\u00e3o no Brasil em maio com foco no Haval H6<\/title>\n<meta name=\"description\" content=\"A Great Wall Motors (GWM), maior fabricante 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